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Fun with Media Markets: A Cheapskate's Guide to Investing in Competitive Races
KEY POINTS FROM THIS ARTICLE
— Where can your campaign dollars go the furthest? We look at 5 competitive Senate races and 10 competitive House races occurring in relatively small media markets, where advertising costs are lower and your money can buy more.
— Five competitive, or competitive-ish, Senate races covered by smaller markets are Alaska, Maine, Montana, Nebraska, and Iowa.
— On the House side, contests in such states as Nebraska, Michigan, Virginia, Pennsylvania, Texas, California, and Iowa are taking place mostly or entirely in smaller media markets.
— Where can your campaign dollars go the furthest? We look at 5 competitive Senate races and 10 competitive House races occurring in relatively small media markets, where advertising costs are lower and your money can buy more.
— Five competitive, or competitive-ish, Senate races covered by smaller markets are Alaska, Maine, Montana, Nebraska, and Iowa.
— On the House side, contests in such states as Nebraska, Michigan, Virginia, Pennsylvania, Texas, California, and Iowa are taking place mostly or entirely in smaller media markets.
https://centerforpolitics.org/crystalball/fun-with-media-markets-a-cheapskates-guide-to-investing-in-competitive-races/
This is something I keep asking myself, so I thought it might be useful for others here.
2 replies
= new reply since forum marked as read
= new reply since forum marked as read
Great stuff.
